Right now, there’s a wave of energy in SEO and content marketing, and a lot of it is centered around one thing: “We don’t need backlinks anymore. LLMs changed everything.” You have probably heard it from consultants, seen it on LinkedIn, or read it in half-baked hot takes masked as thought leadership. And sure, it […]
Author Archives: Krunal Soni
.BANK.IN Migration: The SEO Checklist Every Indian Bank Must Follow
The Reserve Bank of India (RBI) has mandated that by October 31, 2025, all Indian banks must migrate their websites and digital banking platforms to a “.bank.in” domain.
Top 10 Digital Marketing Teams Offering Tailored SEO Strategies for Long-Term B2B Growth
Running a B2B business? You’ve probably realized by now: SEO is not a one-time project. If you want real growth, it’s about attracting the right kind of traffic and staying visible in a way that leads to long-term results.
When “Just Generating Content” Can Cost You Everything: A Warning for SaaS Founders from the Warner Bros. vs. Midjourney Lawsuit
Right now, much of the buzz in SaaS and B2B marketing is about scale, velocity, and finding shortcuts to stay ahead of the competition. “Faster content production! Adopting every new tool!” That’s what the LinkedIn threads and vendor pitch decks promise. But a news event this week forced even our most AI-optimistic team members at […]
From In-House to Agency: Why SEO Agencies Are the Smarter Solution for Your Digital Strategy
SEO has been around for over two decades, evolving with every Google update, new algorithm, and shifting trend. One thing that’s stayed the same, however, is the debate between in-house teams versus SEO agencies. Which one to consider for your brand? Over the years, we have witnessed firsthand the advantages an SEO agency brings to […]
Advanced SEO for SaaS: How to Scale Search Visibility in a Crowded Market
You have built a solid SaaS product. It’s functional and intuitive, and your early adopters love it. The tech is sound, the market need is clear, and you are poised for scale.
How Canva Used Programmatic SEO to Hit 250M+ Visits (And How SaaS Companies Can Get in on the Action)
You know that feeling when you spend hours writing a blog post, only to get… 8 views? Meanwhile, Canva casually generates over 250 million organic visits a month using a strategy that doesn’t involve posting daily on LinkedIn, begging for backlinks, or spending a fortune on ads. What’s their secret? Programmatic SEO. If that phrase […]
Supercharge Your SaaS: 20 Free Directories to Fuel SEO and Growth
What we have learned (and applied) from 20 years in digital marketing. If you are running a SaaS business, here’s a truth we have learned again and again: visibility isn’t optional, it’s foundational. Over the past two decades (yes, 20+ years of building, optimizing, and evolving digital strategies), we have seen all kinds of growth […]
4 Content Strategies That Actually Work in 2025 (and Still Make Sense)
If you have spent any time online lately (and let’s be honest, we all have), you have probably noticed something: Everyone’s creating content. Brands, bots, influencers, interns, it’s like a digital flash mob of blogs, reels, guides, and “ultimate lists” happening 24/7. Here’s the catch: Pumping out more content won’t necessarily get you better results. […]
The Top SEO Agencies in India to Boost Your B2B Brand’s Online Visibility
Getting noticed online used to be as easy as ranking on Google. But now? That’s just the beginning.