The Thrillax Journal
Practical lessons on search, content, AI and the decisions that make brands easier to find, understand and choose.
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Most people count backlinks. Google doesn’t count them all. You can have 80 links in your report and still see nothing move. The links…
Read the latestPractical thinking on SEO, AI search, content and social.

Search for “best SEO Chrome extensions” and you’ll see lists of ten or fifteen tools, most of them copied from each other.…
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A lot of beginners think SEO is a trick that only experts know. It isn’t. SEO is about making it easy for…
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Most business owners think they need more reach. They don’t. They need more trust. Key takeaways Reach is easy to buy. Trust…
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Preview: ChatGPT Prompts Most blog posts written with ChatGPT never rank. Not because AI writing is banned (it isn’t), but because a…
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In the ever-evolving world of digital marketing, SEO is key to standing out in the crowded online space.
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Most agencies will send you a price list before they ask a single question about your business. That is the first mistake,…
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Short answer: No. AI can do most SEO tasks, but it can’t decide which of them matter for your business. We use…
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Not by switching AI tools. Your content sounds different when it’s built on what only your business knows: what customers ask on…
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The Paradox of Plenty More information is not making businesses smarter. In many cases, it is making decision-making harder. The companies…
Read blogThrillax turns 8!
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