The Thrillax Journal
Practical lessons on search, content, AI and the decisions that make brands easier to find, understand and choose.
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Google Business Profile optimisation made simple: 12 practical fixes for Indian local businesses, from categories to reviews, to get more calls.
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Short answer: No. AI can do most SEO tasks, but it can’t decide which of them matter for your business. We use…
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Not by switching AI tools. Your content sounds different when it’s built on what only your business knows: what customers ask on…
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The Paradox of Plenty More information is not making businesses smarter. In many cases, it is making decision-making harder. The companies…
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Preview: The Prompt Gap The Prompt Gap: Why Content That Ranks on Google Gets Ignored by ChatGPT (and How to Fix It)…
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Getting noticed online used to be as easy as ranking on Google. But now? That’s just the beginning.
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X Money is more than a payment feature. We examine how X is combining social identity, distribution and finance to capture more…
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A few days ago, our team was reading a TechCrunch feature about SuperNori. At first, it appeared to be another story about…
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Disclaimer: This is an independent editorial analysis based on publicly available information. Some figures remain unconfirmed, and nothing here constitutes financial, investment,…
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Executive Summary Restaurant discovery apps are entering a new phase. While Zest is using real dining behavior to recommend restaurants and Swiggy’s…
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