The Thrillax Journal
Practical lessons on search, content, AI and the decisions that make brands easier to find, understand and choose.
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Most business owners think they need more reach. They don’t. They need more trust. Key takeaways Reach is easy to buy. Trust is not.…
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Here’s a weird experiment you can try right now. Researchers at ILoveSEO.net highlighted the Ahrefs “Xarumei” experiment, where a completely fictional mineral/brand…
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Keywords haven’t stopped working. They have stopped deciding outcomes. In the old days of search, keywords were the bridge between what you…
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The Reserve Bank of India (RBI) has mandated that by October 31, 2025, all Indian banks must migrate their websites and digital…
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Customers Love Your Product. So, Why Can’t Anyone Find You on Google? You have done the hard part. Customers love your product.…
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Your content is getting cited by ChatGPT. Great, right? Except that the pricing quoted is wrong. The feature list is outdated. And…
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Everyone promises results in 3-6 months. Almost no one explains what actually happens during those months. After tracking 89 SEO projects over…
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Here’s a painful truth: Most companies burn through $50K-$200K on SEO before finally admitting it’s not working. And by the time they…
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The wrong SEO agency can waste 6-12 months of your time and burn through $50K+ with nothing to show for it. And…
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15,000 monthly visitors. 8 conversions. Sound familiar? If your website is getting organic traffic but not converting, you are not alone. In…
Read blogThrillax turns 8!
Since 2018, helping founders get found. Thank you to everyone who has grown with us.